VPX Sports has filed a lawsuit with the U.S. District for the Southern District of Florida against Monster Energy and the Reign Beverage Company who is behind the new Reign Total Body Fuel
VPX Sports’ suit claims that the Reign beverage is a “knockoff brand” and that it was launched “to shamelessly copy and cause consumer confusion with VPX’s popular BANG® brand of energy drinks.” VPX is seeking monetary damages as well as injunctive relief.