Saw this on Josh Schall’s Facebook:
Bodybuilding.com Comparative Q4 Revenue…
2015Q4 = $104 million
2016Q4 = $86 million (down 17% YoY)
2017Q4 = $62 million (down 29% YoY)
2018Q4 = $45 million (down 27% YoY)
2019Q4 = $34 million (down 24% YoY)
Comparative revenue hardly tells the whole story, but it might be a good opening paragraph…
If you were wondering, 2015Q4 to 2019Q4 is down 67%…this is far more drastic on a % basis than GNC and VS.
How long do you see them being around? It looks like a major downward trend. Where and how he got these numbers I do not know, but that does not look good.