I used to be a BPI Rep. I’m not bashing BPI because they gave an a great opportunity to work with them. Being said, I get the backlash they have been getting.
I respect that BPI made a conscious effort to have their products Chromodex tested, because they want to show consumers they are getting lab tested/proven dosages and full label transparency.
The company has come a long way in recent years but many of their products aren’t very useful. They are creative for sure (berberine infused Creatine, the keto line of supps, soda BCAAs, etc…) but there is a reason they are usually bogo deals. Being said, that makes them pretty affordable for people on a budget.
I don’t use any of their supplements but I hope they right the ship. ISO-HD s’mores is still a pretty decent tasting protein.